HubSpot is one of the leading platforms for marketing automation. Using the methodology of Inbound Marketing, the software provides various resources for interaction, conversion and data analysis that allow complete traceability of each marketing action. Liminal holds the certification of Silver Agency Partner, ensuring all the skills to help companies in the digital transformation of marketing and sales departments.
It is one of the most complete platforms on the market: it comprises a marketing, sales and support platform, all of which are integrated with its CRM. The fact that you can concentrate all the data in one interface increases the automation possibilities available to the marketer.
Salesforce is a CRM software that provides the management and strengthening of relationships between companies and their public. Besides having a user-friendly interface, it is a complete and integrated system, that is, all relevant information is in a single and simple platform. It has been considered one of the most effective CRMs on the market, ranked #1 platform based on 2018 Revenue Market Share Worldwide records.
Salesforce enables companies to understand the needs of their customers and solve the problems presented by them by analyzing and interpreting the information recorded. This tool provides companies with customer attraction, insight into potential customers, and management of all interactions from data collection and analysis.
Dynamics 365 is a Microsoft platform that allows the registration and analysis of activities in all business areas. This platform, being from Microsoft, allows its users to have access to Microsoft's own resources, enabling, for example, integration with Office 365 and LinkedIn.
It contains the most varied applications to help the human component, such as:
• Sales Dynamics: management and customization of sales through artificial intelligence;
• Service Dynamics: fast and efficient problem solving, training technicians for effective optimization to exceed customer expectations;
• Finance and Operations Dynamics: optimize your finance and purchasing experiences;
• Talent Dynamics: attraction of the best talents and internal training, in order to foster professional success;
• Marketing Dynamics: personalized experiences, running campaigns, managing leads and increasing demand.
Ontraport is a marketing automation software for companies of all sizes that integrates several tools essential to any manager, including: CRM; Marketing Automation; Email marketing; Marketing Analytics; eCommerce Platform; Sales Force Automation; Landing Pages; Business Process Automation and Partner Programs. Liminal is Ontraport Partner, having all the necessary skills to integrate this platform into the marketing and sales strategy best suited for each company.
The platform is fully customizable according to the needs and budget of each company, so only a few modules can be used. This feature makes it one of the most suitable automation solutions for SMEs and startups.
Keap, previously called InfusionSoft, is a marketing automation platform that allows the integration of a company's marketing and sales. It positions itself as a tool capable of optimizing the marketing of small and medium enterprises, being affordable and easy to learn and use. As InfusionSoft Certified Partner, Liminal has all the skills and know-how to customize the strategy and technology according to the needs of each company and goals to achieve.
Currently, the solution is divided into two major packages: "InfusionSoft by Keap" and "Keap", both with distinct functions directed towards automation, between which integration is possible.
Zoho is a technology that contains a wide range of human aid applications and works with applications within 6 complementary areas: Marketing and Sales, Finance, Email and Collaboration, IT & HelpDesk, Human Resources and Custom Solutions. Thanks to its ability to customize, Zoho adapts to any type of company, whether B2B or B2C, and of any size, from PME to Enterprise. Liminal is a certified Zoho Authorized Partner.
The key tools that belong to the software are various and are all integrated within the system, complementing each other:
• Lead Management;
• Contact Network Management;
• Business Management;
• Email Management;
• Sales and Marketing Automation;
• Reporting and Analytics.
Albacross is a B2B platform that increases the efficiency of lead generation through an Account-Based Marketing strategy. Liminal is an "Albacross Certified Partner", ensuring the skills to design the best strategy, choose the best technologies and implement the ideal tactics to increase the sales of your B2B business.
Albacross is an intuitive platform that allows you to collect information about the companies that visit your website, as well as adapt the best approach to each one of them. This tool is an essential part of an Account-Based Marketing strategy, one of the most effective ways to get new customers in B2B businesses by using campaigns personalized to specific accounts.