What is Ontraport?
Ontraport is a marketing automation software that integrates several essential tools for any manager, such as CRM, Marketing Automation, Email Marketing, Marketing Analytics, eCommerce, Sales Force Automation, Landing Pages, Business Process Automation and Partner Programs.
The platform is fully customizable according to the needs and budget of each company, so only a few modules can be used. This feature makes it one of the most suitable automation solutions for PME and startups.
Features that will make the difference
- Workflows and nutrition paths
- Campaign templates and workflows
- Integration with email and SMS
- CRM integration
- Custom fields
- Reminders and tasks
- Setting goals by campaign
- Custom analytics and dashboards
- Contacts, accounts and opportunities overview
- Updated history of each contact
- Lead scoring
- Custom fields
- Importing multichannel contacts: forms, SMS, API or manually
- Dynamic targeting
- Tags
- Dynamic campaign association
- Visual pipeline management
- Integration with email and SMS
- Task alerts and notifications
- Task workflows
- Automatic task association
- Custom follow-up funnels
- Scoring
- Automatic lead distribution by Round Robin
- Lead segmentation
Ontraport Partner
Liminal is a Ontraport Partner, ensuring all the skills to help companies in the digital transformation of the marketing and sales departments. The partnership between Ontraport and Liminal signifies a pertinent and innovative approach to how managers view the role of marketing technologies in the digital transformation of the enterprise.
Strategy should always be thought of first. However, knowledge and mastery of what can be done with technologies should influence and accelerate the strategy. Technologies support strategy, but they can also have an impact on several areas of company management and even dictate new strategies. The art lies in knowing how to combine these two poles.
3 steps to grow your business
Analysis and Strategy
Diagnose your company's digital maturity and marketing and sales performance, to design the main strategic variables of MarTech business and processes.
MarTech implementation
Implementation of technologies such as CRM, Automation and Analytics, and customization and parameterization of modules, ensuring the adaptation of platforms to the reality of the business.
Continuous Improvement
Monitoring, optimization and continuous improvement of processes and systems, ensuring that MarTech actively contributes to business growth and success.